KO Stock: Golden Cross (50/200 SMA) Backtest — +35.3% vs +79.0% Buy-and-Hold

Real backtest of the Golden Cross (50/200 SMA) strategy on KO over 5 years: +35.3% return vs +79.0% buy-and-hold, 5 trades, 40% win rate, 18.6% max drawdown. Computed on real historical data, not simulated — full trade log and verdict inside.

What the numbers say

On KO, the Golden Cross (50/200 SMA) trailed buy-and-hold over the five years through Nov 2026: +35.3% against +79.0% for simply holding — a gap of 43.7 percentage points. The strategy took 5 completed trades (2 profitable, 3 not), a 40% win rate.

It did not buy that return with less pain: the strategy's max drawdown was 18.6%, against 17.3% for buy-and-hold. Dollar-cost averaging into KO over the same window returned +57.2%. Best single trade: +43.2% (2025-12-05 to 2026-11-12); worst: -5.0% (2022-12-28 to 2023-01-18).

Computed by StratIQ's backtest engine on real daily prices through Nov 2026 (generated 2026-11-12). Fills are assumed at the close with a 5% stop-loss; slippage and commissions are not modeled. This is a historical study of a rule — not a pick, not a recommendation, and not financial advice.

One of the most widely cited trend-following signals: go long Coca-Cola (KO) when the 50-day SMA crosses above the 200-day SMA (a 'golden cross'), exit when it crosses back below (a 'death cross').

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